When we innovate, we inspire.
In the pursuit of what’s possible, a brand becomes a beacon of tomorrow and an industry trailblazer - resonating deeply with core audiences and attracting new markets.
As a legacy brand looking to resonate in today’s tech age, Ritz-Carlton came to us for the solution.
Creating an immersive VR campaign for Ritz-Carlton required a concept that was both compelling and on-brand. An unmatched commitment to service is their timeless core offering, and I built our campaign around those values.
We crafted a virtual experience that showcased the personal service that goes into their guest experience.
Experience it for yourself. Visit RitzCarlton360 on your mobile browser
I wanted to capture The Ritz-Carlton’s commitment to service so every experience is guided by the faces of the brand.
Every space was an opportunity to convey the Ritz-Carlton’s standard of service and attention to detail.
This immersive campaign toured the hotel’s amenities and spaces while showcasing the brand’s high level of personal service + detail.
The Ritz-Carlton VR campaign was nominated for a 2016 Visionary Award.
It’s not just about what you share, it’s also how you share it. The GeniusLink concept came to me after crafting countless social media strategies for clients, and wanting to have greater control over the content-sharing experience.
GeniusLink allows you to share in an engaging way - keeping your brand at the forefront, while maximizing impact and engagement with your target markets.