Communicating new technologies has its challenges - whether it’s showcasing a responsive retail app or conveying a VR agency’s service offering, I create compelling video assets that engage and inform audiences.
I worked extensively on Samsung’s new retail concept - an in-store app that’s environmentally-aware and connects product, space and customer. Communicating the app’s technology, and unveiling it in an exciting way, required advanced footages and device renderings to capture the experience and excitement.
Communicating new technologies has its challenges. I designed and created this infographic video to convey the brand offering and it’s technology in an engaging way, which resonated with their target markets.
Creating impactful visuals helps ensure my clients deliver a message that’s engaging and on-brand, no matter what platform it’s on.